A distribution setup based in China and also running its operation in Pakistan since 2008 onwards.

Sole Distributor for Ticwatch, Smartisan Mobile & Accesseeries.

As Sourcing Head: Achievements

• On-boarding Vendors Management
• Online Software development & Implementation for Customer Care together with SMS Integration
• Enhance sales through cost effective sourcing.

Primary Functions:

Primary responsibility is to looking after solely all types of Mobile Phones, Accessories and Consumer Electronics Products on-board with Various Potential Vendors.

• Member of the senior management team, reporting directly to the CEO.
• Potential Vendors On-Boarding on our Shop+ Portal
• Managing the company’s supply portfolio ensuring transparency of spending.
• Generating and implementing efficient sourcing and category management strategies
• Analyzing and calculating costs of procurement and suggest methods to decrease expenditure
• Invent negotiation strategies and secure profitable deals
• Optimize sourcing procedures to attain maximum efficiency
• Responsible for interacting with Chinese HQ team on products/ technical support, etc.

Project: Chinese Smartphones/Mobiles (Manufacturer & Distributor in Pakistan)
Primary responsibility is to looking after solely G ‘Five Smartphones Sales & Customer Care Operations, Pakistan
• To look after channel partners in terms of generate sales and to meet monthly targets.
• Responsible for sales/revenue generation across products and regions through Zonal and Regional Managers & their team.
• To deal with High Profile Customers include MAF Hyperstar, Metro Cash & Carry, Operators, Banks, etc.
• Responsible for interacting with foreign principals on technical support and commercial/pricing matters
• Responsible for Marketing and Sales and works through Marketing Managers and Regional Managers to achieve top line market share and achieve revenue and brand objectives
• Prepare Business Plan on business design, structure, process and operating plan and financial model
• Strategize and plan the sales process management, forecasting, pricing, key account management, expenses, profitability, new product development, market research and brand strategy
• Periodically review distribution channel performance through Regional Managers and check on gaps in performance and seek reasons and actionable steps to close the gaps
• Conduct effective and accurate market research and apply this information to increase market share
• Conduct regular meeting with distribution channel and sales team to discuss target status, product training and sales strategy
• Conduct customer services operation across Pakistan and/or training seminars as per the requirement of regions
• Ensuring all approvals related to consultants and other Government authorized bodies are made in a proper and timely manner.
• Ensure the confidentiality of the customer list, mailing lists and other sensitive company information.
• Coordinate with administration, commercial and factory departments to ensure timely orders, and

Project: Huawei Smart Devices (Authorized Distributor in Pakistan)
Primary responsibility is to looking after solely Huawei Customer Care Centres, Pakistan
• Formulation and implementation of company Policy.
• Setup Customer Care Centres, in all major cities of Pakistan.
• Liaison with Huawei on day to day basis issues
• Communicating the quality policy (service-oriented) to each employee.
• Monitoring and continually improving the level of customer’s satisfaction.
• Allocation and management of Spare parts to Central Hub & nation-wide.
• Preparation of service-oriented plans.
• Spare parts allocation & distribution to each CS.
• Defines personnel qualification requirements.
• Training to CS staff nation-wide.
• Setting arrangements for events like workshop/seminar on CC operation.
• Conducting meetings.
• Handling customer’s complaints and providing timely resolution with defined KPIs.
• Co-ordination with technical staff for timely resolution of customer complaints.
• Customer record keeping and data maintenance.
• Daily/weekly/monthly reporting.
• Maintenance of services centres as per company corporate standard.
• Performs other related duties as assigned by management time to time.
• To portray market analysis reports to higher management in order to formulate proactive after sales services SOPs, strategies, etc.

Project: HTC, LG, Smart Devices (Authorized Distributor in Pakistan)
Primary responsibility is to looking after solely HTC/LG Mobile Devices Operation in Pakistan.
• Liaison with HQ, HKK and HTC Corporation regarding new products, marketing/sales plans and to execute in Pakistan market through Operators, LFRs, HTC Concept Shops and Distribution channel.
• Handling HTC concept shop regarding quality services and spare parts arrangements to provide an excellent services & support to channel partners and customers.
• To plan, direct and implement marketing & sales strategy to achieve the assigned targets to sales team and to keep close eye on rivals’ brands.
• Weekly/Monthly Market visits in all major cities of Pakistan but on a regularly basis, KLI for Channel expansion.
• Staff Hiring/Firing and to train them and to satisfies the BDPL team.
• To portray market analysis reports to higher management in order to formulate proactive sales strategies.
• To work with Advertising agencies and IT/Telecom based Magazines to promote HTC & BDPL brand building.
• Closely working with all leading Operators & Hypermarket of Pakistan.
• Ensure company policy, Social media activities, company financial matters and bank related concerns.
• To Introducing High-end products through leading operators and LFRs.
• Business, Project & supply chain management for distribution channel in Pakistan.
• Manage BTL activities and new BD and PR, logistics, Custom clearance and Type approval concerns with PTA.

Project: Samsung Digital Cameras, Transcend IT Products, Midea Consumer Products (Authorized Distributor in Pakistan)
1-Primary responsibilities are to looking after Samsung DI (Digital Imaging) Consumer Products in Pakistan through distribution channel.
2-Secondary responsibility was to introduce Transcend IT/Telecom products& Midea Consumer Products in Pakistan as Sole Distributor through distribution channel.
• Liaison between OEN and Samsung-Korea/ SOL, Pakistan, Midea Inc-China& Transcend Taiwan.
• To introduce Digital Cameras, Midea Consumer Products and Transcend IT/Telecom product line up in all major cities of Pakistan through OGC nation-wide branch network to channel partners.
• Regular market visits to determine competitor strategy, scheme, policies, circulars, marketing, advertisement, sales, product positioning & pricing.
• Implement sales targets among sales team.
• To determine market share, market analysis and channel expansion at all times.
• To entertain High Profile Customers include Metro, Hyperstar and Corporate customers.
• Reporting to Higher management regarding monthly/quarterly/yearly performances of channel distribution, sales team and MIR based information of close competitors.
• Staff hiring/firing and to train them and to formulate the company policy.
• To look after the sales & brand promoters performances on a monthly basis and to push them for max sales.
• Conducted workshop and seminars to introduce new product line up and to strengthen business relationship with the channel partners.
• Designs and implement the sales plans and to implement and follow up them at all times.

Project: Motorola Mobile Handsets, Accessories and Services
Primary responsibilities were to looking after the whole operation of Products, accessories and Services Centre across Pakistan through distribution channel.

• Formulating policies, managing daily operations, and overall sales planning, Management of products & services or administration, such as personnel, purchasing, or administrative services, etc.
• Determine goods and services to be sold, and set prices and credit terms, based on forecasts of customer demand. Communication with Authorized Service Collection Points across Pakistan.
• Communication with Principal offices.
• Formulation and implementation of company Policy.
• Communication with distribution channel or offices regarding products pricing, Sales & road map. Co-ordination with Authorized Service Collection Points (SCP’s) across Pakistan.
• Report Making (Daily/Weekly and/or Monthly basis both for products & services). Monitoring and continually improving the level of customer’s satisfaction.
• Plan and direct activities such as sales promotions, coordinating with other department heads as required. Preparation of products sales target & service-oriented plans.
• Setting arrangements for events like workshop/seminar on products & services. Manage staff, preparing work schedules and assigning specific duties.
• Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.
• Development of BTL activities in terms of workshops, seminars, training, brochures, flyers, banners, stickers, etc.

Project: IT/Telecom Products
Planet, Dell, Sony, Logitech, Intel, HP, LG, Sony Erisscon, Genesys Rack, Aztech, HOT, Edimax, U.S.Robottics, Mobile Phones and allied accessories, etc.
Job Description: Primary responsibilities were to looking after the whole operation of Products, accessories and Services Centre across Pakistan through distribution channel.
• Dealt with more than 200+ products (IT/Telecom based) through Wide
• Handling computer hardware and software
• Distribution Channel Partners, Corporate Customers & End-Users.
• Distribution Channel Expansion
• Implementing the company policy
• Correspondence with the Principal Companies.
• Import/Export & RMA matters
• Staff Hiring/Firing and to Train them in the right direction.
• To develop PR with Ad agencies, social media, Logistics, custom, and IT Related workshop, seminars conducted.
• Reporting and recoveries follow up.